Contents

1. PROLOGUE
2. SZEGED – INTRODUCTION
3. INTRODUCTION
   1. The Game
   2. The Sub Prime Mortgage Bubble
   3. Enron Fiasco
   4. The Game Defined
   5. Life is a Game!
4. SZEGED- THE SAGA UNFOLDS
5. THE CULT OF MARKETING
   1. The Salesman
   2. Selling, persuasion, and manipulation
   3. Branding
   4. The Manager
   5. The Tyranny of the Extroverts
   6. The Shopper
   7. The Wheel of Fortune
6. SZEGED – THE MANAGEMENT TEAM
7. MEET THE PLAYERS
   1. Profile of a Player
   2. Impression Management
   3. General Characteristics
   4. The Puppeteers and the Primadonnas
   5. Drones
   6. Players Playing
   7. The Price of Success
   8. Conclusion
8. SZEGED- ANOTHER AGENDA
9. THE GAME
   1. Introduction
   2. Create the Disease, Then Provide the Cure
   3. Stacking the Deck
   4. Engineered Reality
   5. Loyalty
10. SZEGED- AN OFFER YOU CANNOT REFUSE
11. THE CULT OF COMPLICITY
    1. Introduction
    2. Complicity through Terror
    3. Complicity through Corruption
    4. Conclusion
12. SZEGED: WAKING UP
13. WAKING UP
    1. Introduction
    2. Doomed From the Start
    3. Actors and the Characters They Play
    4. Loneliness
14. SZEGED – EXIT MEETING
15. PREPARING FOR THE BATTLE AHEAD
    1. Self-Assessment
    2. Anger, Resentment and Despair
    3. Detachment
    4. A Final Word
    5. Preparing for battle
16. EPILOGUE- ILONKA’S STORY